Head of Creator Growth
Insense
Sales & Business Development
Posted 6+ months ago
Head of Creator Growth
Job Posted
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Location
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🚀 Insense is a rapidly growing SaaS-Enabled Marketplace for social content production by creators & influencers. Our marketplace currently has over 20,000 vetted UGC creators and micro-influencers. which we believe are the future of advertising content. Content is the key to driving sales & conversions in paid ads, so many e-commerce brands rely heavily on Insense to scale business in the digital economy.
Founded in 2016, our company is a leader in the markets of the USA, UK, Canada, and Australia. We are one of the first ten Creative Partners of TikTok globally and a Partner of Meta.
👥 Our team of 60 people is fully remote and lives in 16 countries.
As a Head of Creator Growth at Insense, you are the key person to build and manage the creator (supply) side of our 2-side marketplace. You develop and implement a creator strategy for all markets and adjust it by regional business needs and customer profiles. You will be working with the CEO and the management team closely.
You will work with creators: niche and top influencers as well as UGC creators (all people who are able to produce socially native creatives for ads & organic).
🛠 KPIs & Responsibilities
KPIs
# New Creators
# Active Creators
Success rate (deal to customer)
Supply utilization (ratio deals to creators)
Responsibilities
Strategy
Create and execute the Global Supply & Operations strategy to make sure we deliver best-in-class ad content to our customers resulting in the growth of GMV
Be responsible for all Creator paths from Acquisition to Offboarding through all marketplace transaction experience
Tune in to demand & supply balance in the marketplace and make sure top creator performers receive offers constantly
Improve creator quality check by establishing resources and educating Creators on best practices
Ops & Team Management
Identify, recruit, and onboard top and high-potential creators/influencers in different verticals (i.e. Beauty, Lifestyle, Food, etc) to Insense by building offshore scouting machine
Actively manage influencer communities in different verticals and foster strong relationships with them
Lead and project manage events/activities to support the Creator ecosystem
Be responsible for leading the troubleshooting process from the creator (supply ops) team to the developers & the product team
Proactively work with the Client Acquisition team to identify and activate all needed supply
Lead the Campaign delivery at a massive scale (thousands of new deals)
Product Development
Be the face and voice of Creators to our internal teams, and work collaboratively with cross-functional partners across initiatives
Run constant Customer Development interviews and pass all insights along to the Product team in an actionable manner
👩🏻💻 Who we’re looking for?
Team management and education
People manager who inspires the team & effectively scale it
A team player who is accountable, proactive, and solution-oriented
Ability to work independently to drive multiple time-sensitive, high-priority project
Strategy thinking and ability to build processes for distributed team
Ability to work in a fast-changing environment
Experience in Ops & Supply in marketplaces (freelancers, other) - Preferrable
Experience in Influencer/Talent/Creator agencies or platforms - Preferrable
Excellent written, verbal, and professional communication skills
Data-driven and analytical
Be able to deal with a high volume of transactions
Community builder
Strong negotiation and deal-making skills
Superior attention to detail, multi-tasking, and time management skills
🗣 Languages
English 🇺🇸
Native speaker / Fluent Speaker (C1-C2)
🤝 What we offer
🏠 Full-time, our office in NYC or remote
💰 Salary commensurate with interview and experience
🌍 Experience of working in a multicultural team together with dedicated dynamic young professionals
🌱 Professional growth opportunities - lead international product team!
📚 Expertise in creator economy, marketplaces & saas, e-commerce, paid advertising
💻 Anything you need to perform
🤳 How to apply
In order to apply please send to danil.s@insense.pro your up-to-date CV with a cover letter, telling us a little bit about yourself, your past employment, and your thoughts on why you think you would be a great addition to the Insense team as a Head of Creator Growth.
We don’t consider applications without a cover letter.