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Marketing & Communication Specialist (Marcomm Specialist)

FluidAI

FluidAI

Marketing & Communications
Kitchener, ON, Canada
Posted on Apr 1, 2025

Company Description:

FluidAI Medical is creating a paradigm shift in post-operative care, utilizing the plethora of data within the body to help in the detection of post-operative complications at their onset. Our clinically validated platform sensing technology augments existing wound drains and catheters, providing healthcare providers with a smart monitoring tool that can support earlier detection of deadly complications and enhance the delivery of care.

We are an equal opportunity employer and have a diverse team representation across language, ethnicity, gender, and nationality.

Why Join FluidAI Medical?

  • Mission to save lives and improve patient care with technology that’s already deployed on patients in real-world settings.
  • Work with a high-performing and cross-functional team that is empowered to grow, learn, and contribute across all levels of the organization.
  • Personal career-focused development and training with access to workshops, coursework, and experienced mentors/consultants.
  • Regular offsite activities – past events include rafting, axe-throwing, sports leagues, and regular BBQs.

We are looking for a Marketing and Communication Specialist (Marcomm Specialist) with a strong medical and analytical background who excels in Graphic design, visual storytelling, data-driven marketing, and digital marketing & strategy. This role is perfect for a creative problem-solver who can bridge the gap between scientific insights and compelling digital experiences. You will be responsible for crafting engaging marketing materials, high-impact dashboards, interactive presentations, and website experiences that resonate with clinicians, hospital executives, and investors.

This role offers a office-first work environment, balancing remote flexibility with the ability for in-person collaboration. Our offices are in Kitchener, Ontario.

Job Responsibilities:

  • Lead the design and execution of marketing materials (brochures, posters, social media content) that communicate value clearly to diverse audiences (clinicians, Hospitals executives, investors, partners).
  • Own and manage the company’s website, ensuring up-to-date, engaging, and informative content.
  • Work with the various teams and our in-house technical writer to develop and refine marketing messaging for our product lines, ensuring scientific and clinical accuracy.
  • Develop and maintain presentation decks that align with the company’s positioning and messaging.
  • Provide internal teams with marketing assets, sales enablement materials, and training resources.
  • Manage the creation of press releases, collaborating with cross-functional teams for accuracy and impact.
  • Oversee the website, social media channels and content creation, driving engagement and brand awareness across platforms.
  • Lead conference planning, messaging and materials to effectively showcase our innovations.
  • Work with partners, distributors, and resellers to develop co-marketing initiatives and maintain cohesive messaging.
  • Develop and maintain analytical dashboards to track marketing performance, customer engagement, and campaign effectiveness.
  • Translate scientific data into compelling visuals and reports for both internal stakeholders and external audiences.

Qualifications:

  • Bachelor’s or Master’s degree in Biomedical Sciences, Biomedical Discovery & Communications, Biology, Clinical Research, Healthcare Marketing, or a related field.
  • A postgraduate degree (MSc, PhD, or MBA) is a plus.
  • 1–3 years of experience in marketing, communications, Design & illustration, or product marketing, preferably in the medical device, biotechnology, healthcare, or life sciences industry.
  • Experience in designing marketing collateral (e.g., brochures, posters, videos, and other digital assets) and managing digital marketing campaigns.
  • Experience in website design and designing for various stakeholders.
  • Background in working with scientific, clinical, or medical content and translating complex topics into engaging, audience-friendly materials.

Skills & Competencies

  • Strong communication and storytelling skills, with the ability to simplify scientific content for various audiences.
  • Proficiency in design and content tools (e.g., Adobe Creative Suite, Figma, Framer, Canva).
  • Basic understanding or hands-on experience with digital marketing tools (e.g., Google Analytics, SEO, LinkedIn Ads, HubSpot, CRM systems).
  • Project management capabilities, including leading marketing initiatives, managing deadlines, and coordinating cross-functional teams.
  • Ability to collaborate with partners, distributors, and sales teams to create and execute co-marketing initiatives.

Bonus Qualifications:

  • Experience in more advanced digital marketing analytics or business intelligence tools.
  • Familiarity with medical regulations, healthcare compliance, or industry best practices for medical marketing.
  • Experience in scientific writing, medical journalism, or clinical documentation.
  • Demonstrated track record in successfully managing multi-channel marketing campaigns in a MedTech or healthcare environment.

If you’re passionate about medical innovation, enjoy creative problem-solving, and want to make a tangible impact on patient outcomes, we’d love to hear from you! Join FluidAI Medical and help us transform post-operative care through data, design, and impactful communication.

We thank all applicants for their interest, however only those individuals selected for an interview will be contacted.